Maria gave you a terrific answer, and I have nothing to add. However, based on your screen name, you might have the answer to something that's been nagging at me...
You know the Captain Morgan beer commercial that's been on all the sporting events in the last 6 weeks? The thing that really makes the commercial work is the background lyrics - "big blazing ball...of FIRE"; "feel the burn", etc.
But I can't make out the last one, when the beer dudes are on hockey skates. Any insight?
_________________________
Opinions are Bartman's, not those of my employer. "A noble spirit embiggens the smallest man."